Selected to AT&T HIPO (High Potential) Leadership Succession Program, Recognized with Marketing Key Contributor Award - 2003, 2005, 2008. To ensure the team is effectively conducting its marketing operations, the Senior Marketing Manager Resume gives a list of the following duties to be performed – conducting marketing research including current trends in their niches, desires and wants of customers; building campaigns, gathering data and conducting surveys, implementing marketing strategies, conducting performance analysis, assisting the marketing team and making modifications to current marketing campaigns. Worked with the Digital Department to create new core brand programs on adiamondisforever.com. Skills : Microsoft Word, Microsoft Excel, Microsoft Access, Microsoft PowerPoint. Identified and acquired 30+ new local outlets for lawnmowers and snow blowers that boosted sales by 150% in Q2 and Q4 2017. Utilize strategic, creative, and technical development concepts to plan, coordinate, and manage web project activities to timely, cost-efficient conclusion. Senior Marketing Managers are responsible for obtaining market research such as current trends in their niche and the needs and desires of consumers. Generated 141 qualified leads in 2014 surpassing our goal by 100%. Skills : Integrated Marketing Communications, Emerging Media, Creative Marketing, Digital Storytelling, Public Relations,Social Media, Audience Insight, Brand Management. Senior Marketing Manager Resume Sample—Education Section . Develop, implement, and direct organic search marketing campaigns through an eight-person SEO team, driving multi-search engine optimization, budget management, and performance audits. Created brand materials for the ad sales team designed to build brand loyalty and support the sales effort. Managed advertising media and production budget for the team. Top 22 Marketing Manager Resume Objective Examples to Use. Identified new market niche, helping to drive to drive 27% sales revenue. Executed local marketing strategies including on-ground door hangers and cold calls in cooperation with the General Manager. Managed execution of $1.8M in branding and sponsorships annually. Promoted high efficiency Energy Star appliance replacement programs. Effectively communicated with clients locally and globally to provide clear product/brand positioning and innovation strategies. See our sample Senior Marketing Manager Cover Letter. Responsible for the customer definition and account assignment for the Enterprise Business organization. Responsible for creating, implementing, and maintaining new processes and systems within a hybrid department. Objective : Proven track record of turning around challenging declining businesses to sustainable growth; Transformed The Body Shop Channel, grew the business by more than 30% with improved ROI. Breaking Down the Marketing Manager Resume Sample Marketing Manager Resume Executive Summary. Developed team of ten marketing professionals. Project revenue and EBIT for all new products and conduct breakeven, ROI and IRR analysis. Find out what is the best resume for you in our Ultimate Resume Format Guide. 15 years’ experience in developing and executing marketing strategies with the unique ability to understand the ongoing market scenario and customers trends using exceptional marketing communication skills, including: 1. Developed and implemented a leads generations plan resulting in $7.5 million in new revenue over a two-year period. Managed marketing, lead development and sales programs for regional franchises of national consumer club. Transformed operational and marketing process designs, delivery of value by taking end-to-end approach in execution. Created best-in-store environment through 'Power Merchandising' which provided effective tools to ensure compliance of planogram and maximize rate of sale. Led a team of three professionals responsible for all aspects of marketing and advertising. A Senior Marketing Manager is hired to oversee the marketing department functions and staff. Now what if you're already a stone's throw from Jack Welch status? Served as key liaison between sales, product marketing and snowmobile engineers to ensure successful product launches resulting in increased market share. Revised and maintained the Segmentation Policy Document on a monthly basis. Worked with Franklin Energy and CLEAResult on collaborative promotion of utility rebate capture programs. Led global campaign to increase customer conference attendance by 25%. Visited and … Product Marketing Manager, Senior. Partnered with creative team to design email, templates, and seasonal brand imagery. Greg, First of all thank you very much for job well done. Summary : Creative and self-directed marketing and project manager with over 16 years of experience with a Fortune 500 company. Achieved a marketing return on investment of 273% over a two-year period. Creation of custom landing pages through WordPress using tracking links and source codes for reporting and analytics. Doubled lead generation and improved close rates. Reported to General Manager as member of the US management team. * Sie arbeiten eng mit dem Vertriebsteam zusammen und sind in diesem Zusammenhang verantwortlich für Marketing-Kampagnen sowie deren … Created a targeted advertising campaign for the dealer channel resulting in a 15% increase in dealer participation and an average of 5 points of market share growth across several regions. Successful track record in operations management, project/ process management and developing people. Accomplished in planning and leading comprehensive marketing strategies in support of business goals and objectives. Exceeded 2012 goal for prequalified leads by 45% through telemarketing, email campaigns, webinars and trade shows. Managed multi-million dollar budget which grew 10-fold during tenure. Directed and managed the development of all marketing collateral materials, corporate communications, advertising, and special events. Lead and mentor a team of five direct reports. Accountable for front end development, two SEO resources, three UI designers, and four web copywriters; plan and drive all marketing support for PPC, Email, SEO, and Affiliate channels. Skilled at leading internal and external cross functional teams and driving results. Senior Marketing Manager Resume Vorlage, Vertrag, Schablone, Formular oder Dokument. Established a corporate and dealer run demo program resulting in a 15% close rate and an increase in consumer Net Promoter Score of 9%. 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Developed new process for the creation of a new Account Acquisition Sales strategy. COMPUTERS AND ADDITIONAL INFORMATION: Programming: SQL, TSQL, PL/SQL, HTML, Java, … Implemented marketing plans for the Magazine Division working in conjunction with editorial and sales leadership to develop marketing, communication, and event strategies & tactics to achieve financial goals. Generates leads according to product (Residential or commercial ) mention ticket size through various mediums like online, events etc . Senior-Marketing-Manager Jobs bei StepStone. Project managed the integration of the Cingular data into the retail environment, and the cleanup and segmentation of new wire line accounts. Contributed to 5 point increase in KLAS customer satisfaction scores, exceeding target by 3 points, through increased customer communication and product awareness campaigns. 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